Archive for December, 2009

Tiger Woods Loses AT&T Sponsorship; More Sponsors to Drop Tiger?

December 31, 2009
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Today we learned that AT&T is going to drop their sponsorship agreement with Tiger Woods.  It will be very interesting to see how this will affect sales of the phone giant AT&T.  Tiger is going to have great trouble keeping sponsors as even Tag Hauer states that they are going to cut back on...
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The Growth of Love as a Search Term

December 31, 2009
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There is little doubt that love is most searched during the days leading up to Valentines day but were you aware of the fact that the search term love has shown continued growth since 2005?  The Google Trends chart for “love” clearly shows that the amount of searches for this keyword continues to grow...
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IPhone vs Blackberry – Google Searches Show IPhone Dominates

December 31, 2009
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When it comes to smart phones there are really only two players in the game at the present time – the IPhone and the Blackberry.  In less then a week we are likely to see the Google Nexus One challenge the smart phone field but that will be an article for another time.  The...
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The Rise of Ramen – The Cheap Meal Continues to Gain Popularity

December 31, 2009
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When looking at the Google trends chart for Ramen you can clearly see an uptrend.  Something very interesting to note about the data is the fact that Belgium and Singapore search this term much more than the United States.  There is a strong possibility that this term is search for different reasons in those...
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GMAC Gets $3.8 Billion in Bailout Funds – Third Government Bailout

December 30, 2009
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Today we learned that GMAC will get approximately $3.8 billion in government bailout funds.  This goes to a company that has already been bailed out twice.  The auto and home lender continues to report losses from the bad loans on their books.  This comes as no surprise as there has been a steady decline...
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Texas Tech Coach Mike Leach Fired – Searches Soar

December 30, 2009
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Today we learned that Mike Leach, the Texas Tech head football coach, has been fired to not taking the proper precautions with a player that had experienced concussions.  There have been many rumors swirling that this was likely to happen but some feel that the only reason this action was taken was because the...
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Advertising and Marketing Drying Up? Google Searches Say So

December 30, 2009
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While doing some research on Google Domestic Trends I ran across the chart for Advertising and Marketing.  There is no doubt that the great recession has hit many industries very hard but the visual chart of advertising and marketing searches is shocking.  With most major companies cutting their expenses it looks as if advertising...
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ESPN Popularity Continues Upward; Global Searches Surge

December 30, 2009
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ESPN, the leader in sports, has seen a gradual increase in searches over the last five years.  The Google Trends chart illustrates that the sports network has increased searches since the beginning of 2004.  It is interesting to see that the amount of searches for ESPN drastically increases during the football season, August through...
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Colin Cowherd Extremely Popular in Columbus, Ohio

December 30, 2009
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Colin Cowherd has gotten more and more popular in the sports world.  Just a few years ago most people didn’t even know his name and now he is one of the biggest draws on ESPN Radio.  He has had so much success that ESPN created a television show “SportsNation” just for his personality.  The...
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The Decline of Search for Keyword Television

December 29, 2009
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When looking at the Google Trends chart for “television” it is very surprising to see a strong down trend. What is very interesting is the the Google Trends chart for “tv” is the exact opposite.  It is obviously the case that those who are searching for anything television related use the search keyword tv...
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