While doing some research on Google Domestic Trends I ran across the chart for Advertising and Marketing. There is no doubt that the great recession has hit many industries very hard but the visual chart of advertising and marketing searches is shocking. With most major companies cutting their expenses it looks as if advertising and marketing was one of the first things to go. Small business accounts for a great deal of advertising and with many of these small businesses going belly up advertisers are losing money hand over first.
It will be very interesting to see what this trend does to college students who hope to get a degree and eventually a job in marketing or advertising. If they saw this chart they would quickly understand that this industry is struggling right now and it might be very difficult to get a job out of college. When the economy recovers things will change but who knows how long that will be.
Author: John Shepard
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