Ally Bank has recently jumped on the map when it comes to high money market account yields. Bankrate.com is currently reporting that Ally Bank is offering a 1.5% yield on a money market account. A major competitor of Ally Bank is Capital One Bank. Bankrate.com is reporting that Capital One Bank actually has a higher yield than Ally Bank with a return of 1.55%. It is interesting to see how Ally Bank stacks up to Capital One Bank in terms of searches. By looking at the Google Insights chart for “Ally Bank” vs “Capital One” bank you can clearly see that Capital One is searched much more.
Ally Bank just recently broke into the scene so it is understandable that their search volume is still lower than Capital One Bank. With the amount of heavy television advertising Ally Bank is currently doing it will be very interesting to see how long it takes for this bank to jump into the big time when it comes to search traffic.
Author: Charles Dean
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